May 21 2008

A worrisome world

This is a documentary that will shake you and might make you want to ask questions. This is not the first documentary unraveling the deceitful tactics of profit/power-driven corporations, amid the weaknesses of the individuals whose job is to protect and serve the people. The issues Marie-Monique Robin raised in The World According to Monsanto are fundamental to the future of applied molecular genetic research, the welfare of humankind and the preservation of environmental diversity. She brings an ethical, social, economical and environmental perspectives that should have been at the heart of the research and development, regulatory and commercialization processes. Continue Reading »

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Feb 12 2008

Could greenwashing be benefitial?

Even when the obvious overrated environmental claims abuse the green ideologist inside of me, the pragmatist who meets the ideologist regularly found some benefits to what green experts Steve Ashkin and Scot Case call greenwashing and blame manufacturers and marketers for bringing confusion in the buyers mind, and a practice Joel Makower sees as – mainly – sloppy marketing (see previous post).
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