Not surprisingly Green Age’s 2009 top 3 personalities have made the headlines for the right reasons. The months preceding Copenhagen have brought the spotlights on many individuals and organizations, but no one had been more expected than President Barack Obama. Some have been disappointed by his position, more by the lack of concrete results, and to sum up this year’s climate talk “We do not have the fair, ambitious and legally binding agreement that millions around the world hoped the world leaders gathered in Copenhagen would deliver. They are not done yet, and neither are we.” posts 350.org on their web site. As important this event was, let’s not forget there is a life outside climate change negotiations; organizations and individuals that have made a real difference in advancing the cause of a cleaner and a safer world, conservationists, scientists and activists alike have helped push environmental and health issues one (at least) step further. So without any delays, here is our top 3:
#3: The Climate Change Activists. Copenhagen and environmental talks could not have been the same without them, they are at the heart and soul of the contestation movement, and although they some times have made the headlines for the wrong reasons, it would be silly to ignore their roles in telling the world what was really happening in Copenhagen: tcktcktck, 350.org, avaaz.org, Union of Concerned Scientists and so many more that have rallied millions of people under the banner “A Fair, ambitious and bidding agreement now”. Keep the beat up, people! and so many more that have rallied millions of people under the banner “A Fair, ambitious and bidding agreement now”. Keep the beat up, people!
#2: Ken Cook, without a moment of hesitation is the environmentalist who, in our humble opinion, can contribute the most to environmental and health protective reforms. His non-profit, Environmental Working Group that he started with Richard Wiles in 1993, has raised to become one of the most respected voice in the green community through acute analyses. This year alone, EWG’s work in toxic chemicals in umbilical cord and many children products, school clening supplies, farm subsidies and water pollutions have helped change the conversation and speed the ban of some of the most harmful chemicals. He was also named ultimate green game changer by Huffington Post.
#1: And the winner is … President Barack Obama. We can’t think of anyone who has had more impact on the green and sustainable scene since Al Gore and the release of the Inconvenient Truth in 2006. President Obama did not wait long before pushing green initiatives. Even before taking office, he and his staff met with hundreds of NGOs, green and cleantech professionals. Immediately after moving to the White House, (and we’re going to cite our friends from Grist.com) “he appointed the greenest Cabinet ever, chock-full of top-notch scientists and long-time climate advocates. His administration has made massive green stimulus investments, set EPA moving forward to regulate CO2 and chemical policy reform, pushed green jobs, promoted eco-friendly retrofits, established new fuel-economy rules and efficiency standards, launched national retrofit programs, delayed mining and drilling permits, set new energy standards and goals for all federal departments, created a White House garden and farmers market, and oh so much more”. Unfortunately he has deliver more mountaintop-removal permits than his predecessor – although he plans to make it more constraining; we’re still waiting for him to take a position in regards to GMOs and conventional biofuels; and – but that is not very fair to charge him for this – he has not been able to impose (or convince) the Houses and the world of the necessity to adopt and implement drastic measures to curb the world’s CO2 emissions. But hey, in less than a year, he has done more than the last 3 presidents combined.
Jeffrey Hollender has made the decision to step aside as CEO of Seventh Generation, a company he grew to become one of the most iconic sustainable brands. He should be saluted not just for building a company of which social and environmental values have inspired many entrepreneurs but also for realizing what many entrepreneurs have failed to realize in time when the conjuncture of rapid growth and market switch call for a new set of skills. The newly appointed CEO, Chuck Maniscalco – a former Pepsico executive, will have the challenging task of growing the company from $150 million in annual sales to $1 billion in a market that should grow 873% over the next 5 years. But don’t think for a second Jeffrey Hollender will stop being the inspiration behind Seventh Generation conquest of the home natural products … he is still the Chief Inspired Protagonist after all. 
