Apr 27 2010
Jeffery Hollender: “Perhaps we need more regeneration than sustainability right now.”
Updated 4/29:
April, 26th 2010, San Francisco, CA. American Sustainable Business Council (ASBC) hosted a premier event featuring Jeffery Hollender. Co-founder and Executive Chairman of Seventh Generation. Jeffrey discussed the role of ASBC in shaping a new just, vibrant and sustainable economy and his new book “The Responsibility Revolution”. He addressed the crossroad facing the Corporate Social Responsibility current model, pointing out that business’s marginal, compartmentalized initiatives are too often nothing more than a PR stunt and lack any meaningful change. Jeffrey Hollender advocates for a more holistic and systemic approach to our current environmental, social and economic challenges, and believes businesses adhering to these principles should support the role ASBC is playing to promote them.
————————— April 27 version below —————-